We have a growing Leadership Team at Safety First Aid Group, all dedicated to helping and supporting our amazing trade partners to develop and grow their revenue within the first aid sector.

 

Barbara Froomberg – Owner of Safety First Aid Group
Barbara Froomberg
Founder
 
Robert Froomberg – Managing Director at Safety First Aid Group
Robert Froomberg
Managing Director
Adam Weidenbaum – Commercial Director at Safety First Aid Group
Adam Weidenbaum
Commercial Director
 
Ben Goddard – Head of Purchasing at Safety First Aid Group
Ben Goddard
Head of Purchasing
 
David Lyall – Marketing Manager at Safety First Aid Group
David Lyall
Marketing Manager
 
Lauren Abrey – Customer Service Team Leader at Safety First Aid Group
Lauren Abrey
Customer Experience Manager
Steven Caller – Sales Director at Safety First Aid Group
Steven Caller
Sales Director
Neil White – Finance Director
Neil White
Finance Director
 

In addition, our Sales Team have expert first aid product knowledge and we can provide our resellers with a dedicated Account Manager. They will help advise on a bespoke suite of first aid supplies targeted at your customers as well as planning marketing campaigns for you.

Safety First Aid was established more than 60 years ago in 1959, and is now a second generation, family-run business with quality, customer service and sustainability firmly embedded at the heart of everything we do.

Contact Us Today

Why work with Safety First Aid

Talk to us about opening a trade account today. Call us on 0208 202 7447 or email sales@safetyfirstaid.co.uk. Alternatively, submit the form below.